Supporting small businesses in North Lake Tahoe has never been easier due to a recently launched gift card program on www.NLTRA.org. A new purchasing portal on the website fosters a Shop Local; Shop Small message and features gift cards from more than 70 local businesses, including lodging properties, retailers, activity providers and restaurants. The program is a simple but effective way to support the north shore business community.
“Economic impacts from the COVID-19 pandemic are far-reaching within our local business industries; we felt compelled to put a revenue-generating program in place to help support them through this difficult time,” said Jeffrey Hentz, CEO of the North Lake Tahoe Resort Association. “We are asking visitors and locals alike to consider purchasing gift cards to their favorite local business. There has never been a more important time to participate in the shop small movement.”
The North Lake Tahoe Resort Association/Chamber of Commerce joined together with Placer County, North Tahoe Business Association and Tahoe City Downtown Association to launch the gift card program. The purchasing portal will have a list of businesses that currently sell gift cards online or by phone. Customers can then click on the “Purchase a Gift Card” button and be linked directly to the business website where gift cards are available.
For additional information, visit NLTRA.org and GoTahoeNorth.com. For businesses that don’t have a gift card program in place, find a DIY toolkit on NLTRA.org. If a business is not signed up for the North Lake Tahoe gift card program, please contact Sarah@GoTahoeNorth.com to be included.